The Facebook Ads API, officially called the Facebook Marketing API, is Facebook’s solution to advertisers looking to create marketing automation with its advertising platform. … Pricing: The API is offered for free.
Is Facebook API for free?
We’re providing free access to over 140 million places around the world, the same data that powers Facebook, Instagram, and Messenger. We’ve created Search, Current Place, and Place Information endpoints, so you can find places relevant to your users and provide helpful information about each location.
What is API Facebook ads?
What is the Facebook Marketing API? Marketing APIs are a collection of Graph API endpoints that can be used to help you advertise on Facebook and Instagram. From automated ads management and dynamic creative to targeting and optimization, the Facebook Marketing API can unlock new options for your business.
How do I access Facebook ads API?
To access Marketing API endpoints, you need to create a Business app. See Available Products for Business Apps. Once you have registered your app, you can assign roles to anyone with a developer account who will help you with development.
How do I create a Facebook ad API?
Don’t forget to check general best practices for using the Marketing API.
- Step 1: Create a Campaign. …
- Step 2: Define Targeting. …
- Step 3: Create Ad Set and Define Budget, Billing, Optimization, and Duration. …
- Step 4: Provide Ad Creative. …
- Step 5: Schedule Delivery.
Can I use Facebook API?
The Facebook Graph API is an HTTP-based API that allows developers to extract data and functionality from the Facebook platform. Applications can use this API to programmatically query data, post in pages and groups, and manage ads, among other tasks.
Does Facebook have a public API?
The Graph API is the primary way to get data into and out of the Facebook platform. It’s an HTTP-based API that apps can use to programmatically query data, post new stories, manage ads, upload photos, and perform a wide variety of other tasks.
What is the difference between Facebook pixel and conversion API?
Here’s how Facebook itself lays out the difference between Facebook pixel and the conversions API: “The pixel lets you share web events from a web browser, while the conversions API lets you share web events directly from your server.”
What is an API and how is it used?
API is the acronym for Application Programming Interface, which is a software intermediary that allows two applications to talk to each other. Each time you use an app like Facebook, send an instant message, or check the weather on your phone, you’re using an API.
How do I test Facebook marketing API?
Testing. Try API calls with Graph API Explorer. You can try any API call you would like to make to the Marketing API, see blog post. Select your app in App , and grant your app ads_management or ads_read permission in extended permissions when you create an access token.
What is Facebook conversions API?
The Facebook Conversions API, formerly known as Facebook Server-Side API, allows advertisers to send web events from their servers to Facebook. Facebook Conversions API will help you push event and conversion data to Facebook Ads Manager while maintaining user privacy.
How do I get my Facebook API access token?
Obtain User Access Token
- Go to Graph API Explorer.
- In Facebook App, select an app used to obtain the access token.
- In User or Page, select User Token.
- Under Permissions, check ads_read .
- Click Generate Access Token. The box on top of the button is populated with the access token.
- Store that token for later use.
What is a marketing API?
The Marketing API is an HTTP-based API that you can use to programmatically query data, create and manage ads, and perform a wide variety of other tasks. … Since the API is HTTP-based, it works with any language or software that supports HTTP, including cURL and almost all modern web browsers.